Pre-recorded (This Video is a download)
Length: 60 minutes
AMBA approved for 3 CEU's
In this action packed webinar presentation, personal branding expert and AMBA member, Tim O’Brien walks members through a step by step process, teaching them how to crystallize and leverage their personal brands to drive bottom-line results.
Whether you are a CEO seeking to attract top tier talent, drive the bottom line or enroll your people in a shared vision, a credible personal brand is a must.
The key topics covered include:
- What is a personal brand?
- Why is personal branding essential for today’s billers
- How to select the right personal brand for you and your target audience
- Personal branding strategies and techniques which can move people to action
Value to members: Anyone whose success depends upon the cooperation of another person must have a great personal brand. Members will leave with clarity about their own personal brands as well as a strategic plan of action for leveraging their personal brand credibility. Members are also given direction about how the personal branding process can be distilled downstream to all employees so that personal brand awareness becomes a core part of the organization’s culture.
